2:14 AM
Total impact at risk
$16,940
Across 4 active signals
Ranked by value
- 1VIP customers slippingHigh$7,420
- 2Stock-out on a top sellerHigh$4,180
- 3Cart abandonment spikeMedium$3,260
- 4Repeat rate dip in LoyalMedium$2,080
Convexa watches every customer, segment and product overnight and hands you a ranked list of what needs attention, what it is worth, and what to do about it.
$16,940
Across 4 active signals
Ranked by value
12
+5 vs last week
Signals per day
87%
of resolved signals
26 of 30 resolved signals
6.2h
down from 31h
Hours to act, last six weeks
Strategic Advisor
Start with VIP customers slipping. It is the largest of the four, $7,420.
Amara K.
VIP · 14 orders · customer since 2023
Amara's purchase interval has stretched 18 days past her usual rhythm. She normally reorders every 32 days.
$1,240
Revenue at stake
Question 01
“Amara's purchase interval has stretched 18 days past her usual rhythm.” Written in plain language, not a metric name.
Question 02
High, medium or low, and for churn a rating of Low, Medium, High or Critical. You triage in seconds.
Question 03
$1,240 of revenue at stake. Every signal carries the number, so the list ranks itself.
Question 04
Launch the campaign straight from the signal, dismiss it, or mark it handled. The decision takes one click, not a new tab.
The coverage is broad, and some of it you would never have thought to look for.
Flagged before the drop shows in your sales numbers, rated Low to Critical.
Customers crossing between segments, caught as they move, not at month end.
Consumable products due to be reordered, per customer, not per catalogue.
Upcoming birthdays surfaced ahead of the date, not on the morning of it.
Fixed business rules you set, plus patterns Convexa finds in your own data.
Revenue, retention and inventory findings ranked the same way a customer signal is.
Every signal is fingerprinted, so the same issue is never raised twice. Time-sensitive signals expire on their own. What is left is short enough to actually work through.
Drag through the day
06:00
Alerts so far
0
0 alerts
0 signals, ranked
After you act, a daily check records what followed: orders placed, revenue attributed, segment change, churn prevented. That record is how Convexa learns which signals deserve the top of your list.
Churn risk started last and finished first. Nobody moved it. The record did.
| Week | Signal | What followed | Attributed |
|---|---|---|---|
| Week 1 | Birthday moments | Ordered day 5 | $420 |
| Week 1 | Replenishment | 6 reordered | $740 |
| Week 2 | Churn risk | No order | nothing |
| Week 2 | Segment movement | 1 returned | $180 |
| Week 3 | Birthday moments | Ordered day 3 | $380 |
| Week 4 | Churn risk | Ordered day 3 | $2,340 |
| Week 5 | Segment movement | 4 returned | $810 |
| Week 6 | Replenishment | 5 reordered | $520 |
| Week 7 | Birthday moments | No order | nothing |
| Week 8 | Churn risk | Ordered day 9 | $1,620 |
| Week 9 | Segment movement | 6 returned | $1,180 |
| Week 10 | Replenishment | 9 reordered | $980 |
| Week 11 | Birthday moments | Ordered day 1 | $290 |
| Week 12 | Churn risk | Ordered day 5 | $2,250 |
A customer's active signals sit on their profile. A segment's signals sit on the segment page. When a shopper messages you, their signals are beside the conversation, so your team knows who they are dealing with before they reply.
Churn risk
Rhythm slipped 18 days
$1,240
High · act in 5 days
Segment movement
12 moved to At Risk
$940
Medium · act this week
Churn risk
Rhythm slipped 18 days
$1,240
High · act in 5 days
The feed tells you what needs attention. The Advisor tells you what to do about the things you ask about, with the numbers behind it and a button to act.
Intelligence › Strategic Advisor
Good morning, Alex
Your Champions segment is down 8.4% this month. The drop sits almost entirely in customers who bought the Merino line in Q1 and have not returned since.
Nothing is reaching them. Your win-back automation starts at 60 days inactive. This group is at 41 days.
Add a 40 day branch to the win-back flow, targeted at Q1 Merino buyers. Estimated recovery $4,380.
Live context
Your KPIs, customer health, RFM spread, active signals and automation coverage are in the room before you type.
The lifecycle moments and segments with no automation pointed at them, which is the gap nobody goes looking for.
When it recommends a campaign, an automation or a segment, the next click is the build screen, not a search.
Connect your store and see what Convexa finds in the first week.
